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Kinetic Dog Food becomes Quail and Upland Game Alliance Sponsor

If you’d like to see the official press release, you can view it at Online PR News.

National Sponsorship to support QUGA mission of upland habitat conservation

Cincinnati, OH – 3-Amigos Nutrition Group, LLC, the makers of the Kinetic Performance Dog Food line, today announced a new sponsorship agreement with the Quail and Upland Game Alliance (QUGA). Effective immediately, Kinetic, a line of premium foods for active, working and sporting dogs, becomes a National Sponsor and the Official Dog Food of the QUGA.

QUGA Press Release“The QUGA is the fastest growing outdoor organization and is quickly being recognized for the quality of benefit to the outdoors,” said Jerry Johnson, QUGA Wildlife Management Director. “We believe in enlisting partners who can help us grow and support our mission and we view the people at Kinetic as the kind of partners who will stay committed to the outdoors.”

“We’ve had the opportunity to work, hunt and socialize with a number of the people at the QUGA and couldn’t be happier with the partnership,” added John Howard, Managing Principal for 3-Amigos. “They’re a great organization and their focus on habitat conservation, youth programs and upland hunting align perfectly with both our personal and company goals.”

A non-profit 501(c)3 organization, the Quail and Upland Game Alliance was formed on February 24th, 2013 to promote the establishment, restoration and maintenance of quail and upland game habitat. With the help of members, landowners and government grants, the QUGA makes full use of manpower, funds, materials, equipment and natural resources for optimal results. For more information about the Quail and Upland Game Alliance, visit their website at www.quga.org.

About Kinetic Performance Dog Food

Kinetic performance dog food products feature a full line of performance dog foods specifically developed to meet the dietary requirements of highly active working, sporting and competition dogs. Made without corn, wheat or soy, each of the four Kinetic formulas is created to meet the elevated requirements of extremely active dogs for energy, endurance, recovery and digestive health. In addition, all products in the Kinetic line are made with a common ingredient profile to enable stress-free transitions from one formula to another during periods requiring higher or lower caloric intake. To learn more about Kinetic, visit their website at www.kineticdogfood.com.

QUGA Logo

Setter Tales TV Episode 5

Wade and the team head to North Central Iowa where Kinetic and Aiming for a Cure are featured in Episode 5 of Sweet Point’s Setter Tales TV.
 

Outdoor News and Kinetic Performance Dog Food Partner for the 2016 Huntin' Buddy Photo Contest

The original version of this Press Release can be found on the Outdoor Wire from June 23, 2016.

(Plymouth, MN) — Outdoor News Inc., publisher of locally written fishing and hunting outdoor newspapers in seven Great Lake States, together with Kinetic Performance Dog Food, invite people to submit photos for the annual Huntin’ Buddy Photo Contest.

Outdoor News LogoThe annual promotion by Outdoor News encourages bird dog enthusiasts in Minnesota to submit a photo of their hunting dog for a chance to win a year’s supply of Kinetic Performance Dog Food, and a custom painting of their canine companion by Outdoor News artist, Ron Nelson. The winning photo will appear on the cover of the August 12th edition of Minnesota Outdoor News, and at Game Fair, which kicks off August 12th in Anoka, Minn.

Game Fair is an outdoors gathering that brings families together with hunting dog events, shotgunning, archery and outdoor seminars, and the Outdoor News Huntin’ Buddy contest celebrates that pure bond between a hunter and their dog. This is the third year that Kinetic has partnered with Outdoor News in promoting the annual photo contest. Entries will be accepted through July 29. For more information, visit the contest website.

About Kinetic® Performance Dog Food:

Kinetic performance dog food features a full line of performance foods specifically developed to meet the dietary requirements of highly active working, sporting and competition dogs. Made without corn, wheat or soy, each of the four Kinetic formulas are created to meet the elevated requirements of extremely active dogs for energy, endurance, recovery and digestive health. In addition, all products in the Kinetic line are made with a common ingredient profile to enable stress-free transitions from one formula to another during periods requiring higher or lower caloric intake. For more information on Kinetic or to find the nearest store, visit kineticdogfood.com.

About Outdoor News Inc:

Outdoor News Inc provides in-depth coverage of hunting and shooting sports, fishing, archery, conservation and outdoor activities including analysis of state and national outdoor agencies, local lake maps and fishing reports, expert tips and relevant gear profiles. Robert A. Drieslein is the president of the privately held company established in 1968. Outdoor News Inc. publishes newspapers in Minnesota 52 times a year and in Wisconsin, Michigan, Illinois, Ohio, Pennsylvania and New York 26 times a year. For more information about Outdoor News, Inc, visit www.outdoornews.com or call (800) 535-5191.

Vohne Liche Kennels and Kinetic Performance Dog Food Announce Winner of K-9 of the Year Contest

Congratulatios to Deputy Suzanne Fisher and Kir

Vohne Liche Kennels, a full service K-9 training facility for Police and Military Service Dogs, and Kinetic Performance Dog Food, named Deputy Suzanne Fisher and K-9 Kir of the Washoe County Sheriff’s Office in Reno, Nevada as the winners of the 2016 K-9 of the Year contest.  Deputy Fisher and Kir will be awarded a one year supply of Kinetic Performance Dog Food for the winning photo submission. In addition, Kir’s winning photo will be featured in Kinetic and Vohne Liche media and marketing materials for the remainder of 2016.

Suzanne and K-9 Kir photoDeputy Fisher and Kir were selected as the winners by Vohne Liche owner, Ken Licklider, and a few members of the Vohne Liche Team. “Our program is focused on developing the finest working police and military K-9 teams in the world,” said Licklider. “Deputy Fisher and Kir are a great example of the kind of quality teams we work with each year in training over 400 dogs and 150 handlers from 46 states and 20 foreign countries each year.”

“We’re proud to be a partner of Vohne Liche Kennels and to help showcase a working K-9 team like Deputy Fisher and Kir,” added Dave Dourson, Co-Founder of Kinetic Performance Dog Food. “People don’t realize the rigorous training these teams go through and the commitment it takes by both dog and handler to become a highly effective K-9 team.”

Kir was whelped March 21, 2011 in Lanskroun, Czech Republic and was paired with Deputy Fisher in February of 2013. They were certified as a dual purpose team in March of 2013 before being assigned to the Washoe County Detention Facility and, subsequently, the Washoe County Courthouses. In referencing the photo, Deputy Fisher shared, “My Sergeant, Mike Wright, loves photographing the dogs in action and this was one of Kir’s first pictures being taken with a camera instead of a phone. The camera and the sound it made when taking a picture caught his curiosity.”

About Vohne Liche Kennels

Founded in 1993 by United States Air Force Senior Master Sergeant Kenneth Licklider, Vohne Liche Kennels is simply the best in the industry in training K-9 Teams for protection duty anywhere in the world. The training staff at VLK consists of eighteen on site trainers and six off site trainers all whom are either former military, law enforcement or both. Vohne Liche trained K-9 Teams can be found working at any number of local, state and federal agencies including the Pentagon, NSA, DoD, US State Department, US Army and over 500 other US government, police, military and civilian agencies. To learn more about Vohne Liche Kennels and their training methods, you can visit their website: www.vohneliche.com.

Original News Release

Kinetic Dog Food VLK Ad 2016

Dog Food Done Right

The original version of this article by Tony J. Peterson appeared in the October 2015 issue of Gundog Magazine.

Kinetic at NAHRA event in Alaska

Kinetic’s John Howard has made it his mission to give sporting dogs exactly what they need nutrition-wise

At 46 years old, and having grown up in Eastern Iowa, it would be safe to assume that Kinetic’s John Howard, would have a history of pheasant hunting. And you’d be correct, but if you also assumed that he grew up with bird dogs, you’d be wrong. As he puts it, “When it came to the rough stuff, I was the bird dog. My dad and I loved to hunt and fish together, and we always had dogs on the farm, but we never had real bird dogs.”

It wasn’t until later in life when Howard would become friends with Steve Ries who owns Top Gun Kennels, that he would start to catch a serious case of bird dog fever. “I started working pointing dogs with Steve and realized that I had to get a dog. Seeing how much energy those dogs expended, it was amazing.” Howard ended up getting a Lab, and now owns two.

At the time when he picked up his first pup, Howard also happened to be working for Kent Feeds, and was instrumental in the launch of their Native brand of dog food. He also worked closely with the hunting dog world, and got to see what worked for the dogs and what didn’t. And it’s what didn’t that led him to go out on his own as he recalls, “We saw how different aspects of business would drive formula decisions and that was always in the back of my mind when I decided to leave and start my marketing firm.” After forming Frontera Marketing Group, which would take him in several new directions, Howard realized that he missed the dog business. He started having conversations with current business partner, Dave Dourson, about what they’d do if they started a dog food company.

John Howard Kinetic Dog FoodHoward and Dourson, along with the help of Ries (who was working with Hubbard Feeds at the time) started to develop a plan to launch their own brand. As Howard explains, it wasn’t an overnight process by any means, “We worked through some of the dietary issues with our formulas and started testing them out at a number of kennels. It took almost three years of refining them before we were confident that we had it right. Ries then connected us to some of the folks at Hubbard Feeds who were interested in distributing our line and we launched.

“I’m a marketing guy by trade. I ended up in the dog food business by accident,” Howard explains before continuing, “After I got out of college, I didn’t really know what to do. Ending up in the dog food world just happened, and I had no idea how much I’d enjoy the people in the industry, and hunting dog owners specifically. They are literally some of the best people out there, and we’ve found that to be even more true now that we are involved as sponsors in NAHRA and UGA. It’s amazing, but there is so little ego in the bird dog world, everyone just loves dogs. It really is all about the dogs.”

The Details

Feeding bird dogs isn’t quite like feeding house dogs, or other canines with different purposes. Our dogs should only be fed at certain times, with a once-per-day feeding oftentimes the best option. This is what Howard aimed for with Kinetic, and as he explains, it’s not all they did to help out our dogs, “Our goal from the beginning was to pack enough nutrition into our formulas to ensure that a once-daily feeding would be enough to keep dogs healthy.

“For the hunting crowd, our 30k and 32k formulas are ideal. We also have a 26k and Puppy formula that can work for both hunting dogs, and less-active companion animals. Throughout our entire lineup, there are aspects that are good for any kind of dog, like the vitamins and trace mineral packages we include. Our trace mineral package is expensive, maybe the most expensive on the market, but we wanted something all dogs could truly benefit from.” While sales are increasing every year, Howard admitted that there is a bit of an education challenge to selling high-end dog food to the masses, and not always for the reasons one would expect.

“In the last two decades, a trend has developed among dog owners to try to feed dogs the way they themselves would want to eat. This is why you see some dog foods advertising ingredients that are good for people, but don’t necessarily do much for canines because they aren’t really digestible to dogs. Including vegetable or plant elements into the food like sweet potatoes, blueberries and whatever else appeals to us, but offers the dogs only starches and sugars at best.”

Amongst the hunting crowd it’s no secret that non- and especially anti-hunters spend a lot of time anthropomorphizing animals to be, in their eyes, as human as possible. What those folks tend to overlook is that animals are different than us, with different dietary needs. Fortunately for gun dog owners, there are folks like Howard and Dourson who remain focused on the nutritional, rather than the emotional, foundations so our dogs get the right stuff at each feeding.

To elaborate on this further, Howard explains, “We basically ignored the give-people-food-to-dogs trend and stuck to core nutrition principles. This is why our formulas contain multiple animal protein sources, plenty of digestive fibers, and good fat sources. Of those, the protein sources are extremely important to understand, especially when you start dealing with meat by-products. By-products get a bad reputation because we don’t want them in our food, but a lot of by-products are highly digestible and contain essential amino acids. Wild dogs or wolves don’t eat deer backstraps and leave the intestines for the crows, they eat it all and they start in the guts first because it’s what they need. Our dogs need a wider variety of animal proteins than we do, which is why we have put so much into our formulas.”

Present & Future

Howard spends his days working with his marketing company, with Kinetic, and working with his dogs. He admits to being an upland hunter at heart, but is eyeing up some of the waterfowl opportunities available on the nearby Mississippi. He readily admits, “We are happy with our formulas and our primary focus is on bird dogs and right now, our biggest problem is keeping up with demand through distribution. We’ve gotten requests from sled-dog owners, and even police stations’ K9 units for our food, which is really cool.”

When asked if the Kinetic line will witness any expansion in the near future, Howard alluded to the possibility of looking into the supplement side of things, but quickly followed with this simple statement, “We created this business because we love bird dogs, and bird dog owners. This company is my retirement plan and I intend to run it until I’m old because I enjoy it too much to quit.”

That dedication to the sporting dog world is pretty cool to witness in a company’s owner, and portends well for the future of Kinetic. It’s also not a bad thing to hear as a bird dog owner looking to keep his dog healthy and full of the energy necessary to roust pheasants, grouse, woodcock and whatever else into the air within the reach of an arm-cradled shotgun.